Same, same but different? Explaining issue agendas of right-wing parties’ Facebook campaigns to the 2019 EP election

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dc.contributor.authorPfetsch, Barbara
dc.contributor.authorBenert, Vivien
dc.contributor.authorHeft, Annett
dc.date.accessioned2023-09-19T15:34:33Z
dc.date.available2023-09-19T15:34:33Z
dc.date.issued2023
dc.description.abstractSocial media are important for right-wing parties to communicate with and mobilize potential voters in election campaigns. Our study focuses on the Facebook campaigns of right-wing parties in six European countries and aims to understand which issues were transnationally shared and which ones emphasize national perspectives on the agenda of the populist actors. We ask what context conditions on the party- and country-level determine the individual issue agendas. Using structural topic modelling, we analyze the communication of the Austrian FPÖ, the German AfD, the French RN, the Italian Lega, the Polish PiS, and the Swedish SD during the 2019 EP election campaign. To explain their issue agendas, we run logistic regression models testing the influence of country-specific and party-specific factors. Our analyses establish that while right-wing parties across Europe are similar in pushing a few populist issues like blaming elites and immigration, they still engage in campaigning on national politics.
dc.identifier.citationPfetsch, B., Benert, V., & Heft, A. (2023). Same, same but different? Explaining issue agendas of right-wing parties’ Facebook campaigns to the 2019 EP election. Party Politics, 30:5, 838-848. https://doi.org/10.1177/13540688231184624
dc.identifier.doihttps://doi.org/10.1177/13540688231184624
dc.identifier.issn1354-0688
dc.identifier.issn1460-3683
dc.identifier.urihttps://www.weizenbaum-library.de/handle/id/324
dc.language.isoeng
dc.relation.issupplementedbyhttps://www.weizenbaum-library.de/handle/id/827
dc.rightsopen access
dc.rights.urihttps://creativecommons.org/licenses/by/4.0/
dc.subjectright-wing parties
dc.subjectissue agendas
dc.subjectstructural topic modelling
dc.subjectlogistic regression
dc.subjectEP election
dc.titleSame, same but different? Explaining issue agendas of right-wing parties’ Facebook campaigns to the 2019 EP election
dc.typeArticle
dc.type.statuspublishedVersion
dcmi.typeText
dcterms.bibliographicCitation.booktitleParty Politics
dcterms.bibliographicCitation.doi10.1177/13540688231184624
dcterms.bibliographicCitation.issue5
dcterms.bibliographicCitation.journaltitleParty Politics
dcterms.bibliographicCitation.pageend848
dcterms.bibliographicCitation.pagestart838
dcterms.bibliographicCitation.urlhttp://journals.sagepub.com/doi/10.1177/13540688231184624
dcterms.bibliographicCitation.volume30
local.researchgroupDynamiken der digitalen Mobilisierung
local.researchtopicDigitale Märkte und Öffentlichkeiten auf Plattformen
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